Carry1st, Africa’s biggest mobile games publisher, has launched India’s leading mobile esports and gaming platform in Africa. As the official licensor and publisher of Mobile Premier League (MPL) in Africa, Carry1st will enable new players to access one of the world’s largest Paid Competitive Gaming (PGC) platforms.
MPL has proven success in multiple territories, with a strong presence in Asia, North America and Europe. A new form of gaming, PGC allows users to participate in skill-based gaming contests.
Commenting on the launch, Sai Srinivas, Co-Founder and CEO, MPL, said, "We are incredibly excited to bring MPL to various African markets through our partnership with Carry1st. As our first market, Nigeria's thriving gaming community and its position as the largest economy in Africa make it the perfect market for us to expand into. We are confident that gamers in this market will embrace MPL and its growing collection of games, and we look forward to providing them with an unforgettable gaming experience."
“We’ve been impressed with MPL for years and are thrilled to expand the company’s reach to Africa. With over 60 games to play and a sophisticated liveops platform, we believe MPL provides one of the best products we’ve evaluated for our market. We’re excited to activate our growing community around this new endeavor,” shared Lucy Hoffman, Carry1st Co-Founder and COO.
Carry1st is partnering with MPL to optimize the product for African markets, starting with Nigeria. MPL has integrated Pay1st, Carry1st’s monetization-as-a-service platform. With Pay1st, MPL provides over 120 local payment methods for in-game purchases across Carry1st’s markets in Africa.
Carry1st has continued to work with, and expand, the globe’s biggest games. The launch of MPL comes off the back of its partnership with Call of Duty®: Mobile in South Africa in 2022. Most recently, the company raised $27m led by BITKRAFT Ventures with participation from Andreessen Horowitz (a16z), TTV Capital, Alumni Ventures, Lateral Capital, Kepple Ventures, and Konvoy.
In 2022, Carry1st signed a partnership with Riot Games to pilot local payments for the company's games in Africa. Riot Games is the developer and publisher behind League of Legends — the most-played PC game in the world. Riot Games is an early investor in Carry1st and has been a continued supporter of the business.
About MPL
Mobile Premier League (MPL) is the world's leading mobile esports and gaming platform that allows users to participate in free and paid competitions across 60+ games in multiple categories, including fantasy sports, sports games, puzzle, casual and board games. Founded in 2018, MPL hosts monthly tournaments in the hundreds of millions and is trusted by over 90 million registered users across Asia, Europe, and North America.
To learn more about MPL, visit www.mpl.live.
About Carry1st
Carry1st is Africa’s leading publisher of games and digital content. Operating at the intersection of games, fintech, and web3, its mission is to scale awesome content in frontier markets by solving hard problems.
Carry1st develops, licenses, and publishes games and monetizes them effectively with Pay1st, a proprietary payments and online marketplace to better monetize content in the region. The company has scaled games such as Call of Duty®: Mobile, Mine Rescue, and SpongeBob: Krusty Cook-Off. Founded in 2018, the company is backed by Andreessen Horowitz (a16z), BITKRAFT, Google, and Riot Games.